social ads that
connect

Take the fast track to digital success and connect like never before with our social media advertising services.

What are social media ads, and how do they work? 

Social media ads are paid promotional content displayed on social media platforms such as Facebook, Instagram, X, and LinkedIn. Advertisers create campaigns designed to reach specific audiences based on demographics, interests, and behaviours. These ads include persuasive images, videos, or text that promote your products or services. 

How would you create my Social Media campaign? 

First of all, we look at the most effective platforms for your business. Each social media platform has different advantages, but our expert team has the experience (and data) on how to get the best out of each one. Then we get to work on setting objectives, defining your target audience, creating killer ad copy and choosing the best ad type and placement for you. Don’t worry, we’ve got it all down to a fine art. 

Can you target specific demographics for my social media ads? 

Yes, social media platforms have some very sophisticated targeting options, so we can choose audiences based on things like their age, gender, location, interests, and online behaviour.  

How much do social ads cost? 

As with all of our paid ads the cost is split into three areas; set-up, management and budget. We charge set-up and management fees to get you up and running and then to monitor and continually optimise your campaigns. The budget, paid directly to the advertising platform, is completely up to you. Based on our experience, we can advise you on a reasonable sum that aligns with your marketing goals, but ultimately, it’s your decision.  

What types of ad formats are available on social media platforms? 

A lot. Social media platforms support plenty of great ad formats, including image ads, video ads, carousel ads, slideshow ads, and sponsored posts. The format you choose depends on your content and marketing objectives, but we can help you make the most of what’s on offer. 

How do you track the performance of my social media ads? 

Our team sends you a monthly performance report. We know crunching the numbers isn’t everyone’s cup of tea, so we use a straightforward, jargon-free format so you get a really clear picture of how things are going. We’re always happy to run through the report with you and we check in regularly to discuss any tweaks needed to keep your campaign on track. 

Can you run ads on multiple social media platforms? 

Yes, we can run ads simultaneously across multiple platforms. Cross-platform advertising is a really effective way to reach a broader audience, so it’s something we do a lot for our clients. 

How often do you make changes to my ads? 

We’re always on it here at Web Adept. Continuous refinement and optimisation are a key part of our social media ads process. By tweaking things every few days, we can get the very best results for your business and ensure you’re getting the most out of your budget. 

Do I have to have a website with Web Adept to run ads? 

No, you certainly don’t. We’re always happy to work with you on creating stellar ad campaigns even if your website isn’t hosted with us. Just get in touch and we can kick your social media advertising into top gear. 

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