RDH Transport
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- Branding
GJ Mats
GJ Mats is a specialist supplier of timber bog mats for construction, civil engineering, infrastructure and utility projects. Founded 20 years ago, this Welsh company has gone from strength to strength, becoming one of the leading suppliers in the industry. From local UK building projects to large international installations, the GJ Mats team are the go-to ground protection experts.
how we helped
The GJ Mats team asked us to improve their online visibility, attract more qualified visitors, and generate stronger enquiries through organic search. We developed a step-by-step SEO strategy to tackle both technical and content-related challenges.
Our approach focused on securing top rankings, growing organic impressions, improving on-site engagement and establishing a stronger long term foundation using technical SEO fixes, content optimisation, keyword targeting, internal linking, and authority building.
the outcome
In just six months, GJ Mats went from limited visibility to dominating search results for their most valuable keywords. Between February and July, our efforts more than doubled organic impressions, their keyword ranking on Page 1 grew from 6 to 13, the target keyword reached and held the #1 spot, and the average engagement time improved by +48%, with visitors spending longer on the site and interacting more with content.
The business is now in a much stronger position to turn this visibility into consistent enquiries and long-term growth.
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